What It Is: A lengthening mascara for +70% visibly longer lashes with lifted, curled and sculpted definition locked in for up to 24-hour length and long-lasting wear. In a convenient travel-size for lashes on the go. What It Does: This lengthening long-lasting and curling mascara delivers bold color, sculped volume and smudge-proof wear. The Infinity-Loop brush grips, coats and separates lashes for clump-free length and volume. The buildable formula allows you to transform lashes from natural fanned-out volume to more dramatic lash looks. Infused with arginine amino acids, leaves lashes feeling weightless, supple, and flexible. Research Results: Based on Instrumental test on 30 volunteers 91% agree Vertigo Lift separates each lash 94% agree that Vertigo Lift glides effortlessly on lashes 90% agree lashes feel supple and flexible with Vertigo Lift 93% agree that the mascara does not weigh lashes down How to Use: Apply from root to tip for lengthened and defined lashes. Wiggle brush in zig-zag motion to grab and separate each lash. Apply a light layer for a natural clean mascara effect or keep building for more dramatic length. The more you apply the longer the lashes. Apply the desired level of length all at once to ensure a clean, clump-free finish.